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Early Representation at Function

Send Advance Introductions

Sending an advanced introduction is another way of gaining recognition. Meet with your marking department several weeks if not months in advance and devise tradeshow mailers. They should include any teaser about new products you will be unveiling, offers, or giveaways. You want to attract as much possible traffic to your booth and to do this you have to make your product standout. If your company is on a limited budget, the mailers can be sent out by means of e-mail, newsletters, or direct mail. You can create them by using Microsoft Office Publisher, or another publishing software, with little expense.